The Best Eye Makeup

When it comes to makeup, there are quite a few items that are essential. One of the biggest ones is eye makeup. Eyeshadow gives you the opportunity to express yourself in a unique and fun way. There are so many colors, that you can go wild mixing and matching colors. Another fun aspect about eyeshadow is that there are a few different options, such as loose mineral powder, eyeshadow creme, eyeshadow sticks and more.

It can be fun to shop for new eye makeup, especially with so many options to choose from. We reviewed dozens of eyeshadows to identify the best of the best. We examined a range of different types of eyeshadows, from cremes, sticks, powders and more. We looked at factors like customer satisfaction, ease of application, packaging, ingredients, and more.

Top Pick
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Lamora Exposed Eyeshadow Palette

High-quality eyeshadow in beautiful shades.

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$13.95 USD

We scoured the web for the best eye makeup, and the clear winner was definitely the Lamora Exposed Eyeshadow Palette. From beautiful shades of all colors to portability of the palette itself, this eyeshadow is one of the best out there on the market today.

The 5 Top-Rated Eye Makeups

Editor's PicksBrandRating
Best OverallLamora Exposed Eyeshadow Palette4.5
Runner UpUCANBE Professional Eyeshadow Palette4.4
Best Budget BuyYMH BEAUTE Eyeshadow Palette5.5
Best Eyeshadow PrimerElizabeth Mott Eyeshadow Primer4.5
Best Cream EyeshadowJolie Waterproof Creme Eyeshadow3.5

*Ratings are from Amazon at the time of publication and can change

Our Top Pick: Lamora Exposed Eyeshadow Palette

Lamora Exposed Eyeshadow Palette was the clear winner in the search for the best eyeshadows. It is not like any other eyeshadow palettes you may have come across before. This one has serious lasting power, and it is waterproof, so you do not have to worry about your makeup coming off in inclement weather. They offer a dense variety of beautiful shades to match any outfit, anytime. You can get creative and mix up the colors in their palette, or go with one single color. There is just so much to choose from with their sixteen pigment-rich colors.

Whether it is for everyday wear or an evening out on the town, this eyeshadow complements every skin tone. There is definitely something for everyone. On the go? Not to worry, this eyeshadow palette is super-slim, making it perfect for travel, or placing in your purse for touch-ups later on.

Lamora’s palette is luxurious makeup at an extremely affordable price. With their pro essential mineral color range, the colors are rich and bold. A high-quality makeup should not come with a hefty price tag. With Lamora’s line of gorgeous palettes of eyeshadow, one can feel beautiful without feeling like their wallet has taken a hard hit.

Lamora Exposed Eyeshadow Palette Key Features:

  • Highly blendable
  • 100% cruelty-free
  • Luxurious feel
  • Lasts all day

Our Runner Up Pick: UCANBE Professional Eyeshadow Palette

Runner Up
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UCANBE Professional Eyeshadow Palette

Gorgeous shades in various styles.

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$11.00 USD

The beautiful UCANBE Professional Eyeshadow Palette is a game changer. With over 800 customer reviews, this palette is a must-have for any makeup bag. It features 10 matte shades and 8 shimmer shades. Easily transition from a day to day look to a festive and fun sparkling evening look in no time flat. One application is long-lasting, and the eyeshadow is smudge-proof.

No need to worry about clumpy and lumpy eyeshadow here! The eyeshadow glides on so easily, with a velvety and smooth texture. This palette is totally and completely made to be used on even the most sensitive of skin. Not only does this eyeshadow have high pigmentation, but it is also waterproof, as well. It would make a wonderful palette for a wedding, graduation, a birthday, or any celebration, really. With a total of eighteen different colors, the choices are completely endless.

Whether you are going for a deep and dark smoky eye look, something suitable for a party or just a really neutral look, this eyeshadow palette has it all covered. It is perfect for every skin tone. Customers love just how very blendable the colors are, allowing them to help achieve their desired look with ease.

UCANBE Professional Eyeshadow Palette Key Features:

  • Highly pigmented
  • Vegan
  • Great for all seasons
  • Includes pearl, duo-chrome, matte and glitter shades

Best Budget Pick: YMH BEAUTE Palette

Best for Budget
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YMH BEAUTE Palette

Bright eyes, great price.

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$9.99 USD

When it came to choosing a budget pick, the YMH BEAUTE Palette was the obvious choice. Their bold and beautiful colors blend well together. On their own, they will make eyelids pop with color. From bright blues to lovely pink shades, this palette has it all, and for an amazing price. Shelling out tons of money for makeup is a thing of the past. At only 9 dollars, this incredible palette has it all.

The gorgeous colors included in this palette are not overwhelming but are still vibrant enough to make heads turn. This is a fashion must-have in any cosmetics collection. With the colors included in this palette, one could go wild with all of the amazing color combinations that can be created. This palette has all the colors for any season! From spring to winter, one will never be without the right eye makeup.

This palette is even suitable for those in the makeup industry, at an affordable price. If someone wishes to foray into the world of makeup artistry, this palette would be a great place to start, when it comes to eye makeup. At such a great price, this could even make a great gift for any woman.

YMH BEAUTE Palette Key Features:

  • Created with safe materials, so no skin irritation
  • Cruelty-free
  • Intense, eye-popping colors
  • No chalky feel

Best Eyeshadow Primer: Elizabeth Mott Eyeshadow Primer

Best Primer
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Elizabeth Mott Eyeshadow Primer

Clear protection for your eyeshadow.

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$20.00 USD

When applying makeup, like eyeshadow, you want it to stay in place. With a product like Elizabeth Mott Eyeshadow Primer, your eye makeup will stay in place and keep looking great all day long, which is what everyone is looking for. There will be no more crumples or creases when eyeshadow is applied when using this product. Everything stays locked in place, where it belongs.

But what exactly is eyeshadow primer? Much like a primer for other cosmetics, it is one that is meant to keep eyeshadow intact. Unlike facial primer, eyeshadow primer has a little bit more of a grip to it in order for eyeshadow to stay put all day long. It keeps makeup looking flawless. The formula itself is a lightweight and non-greasy one, leaving skin with a satiny, smooth and silky finish. It is great for those with oily skin.

This particular brand of eyeshadow primer has a lot to offer for a great price. Not only will it keep eyeshadow in place for a long-lasting beautiful look, but it also evens and brightens skin tone for a bright and bold look. Elizabeth Mott’s is even environmentally friendly, and the company is a part of PETA’s Beauty Without Bunnies program.

Elizabeth Mott Eyeshadow Primer Key Features:

  • Waterproof
  • Dries clear in seconds
  • Paraben-free
  • Super lightweight formula

Best Cream Eyeshadow: Jolie Creme Eyeshadow

Best Cream Eyeshadow
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Jolie Creme Eyeshadow

This waterproof formula glides on easily.

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$18.20 USD

Unlike other eyeshadows, cream eyeshadows have a smooth and silky feel. They are very easy to apply. Jolie Creme Eyeshadow is a great choice for those looking for a good cream eyeshadow. Coming in a total of twenty-one total different shades, there is truly something there for everyone. Have fun mixing and matching colors for an exciting look with the formula’s layering and blending abilities.

Their formula goes on smoothly and dries almost instantly for a gorgeous finish. It can be used as a standalone eyeshadow, a highlighter or even for contouring eyes. The waterproof formula makes certain that the eyeshadow stays in place until it is time to wash it off. A great feature of this eyeshadow is that it will not leave any creases behind.

The variety of colors are highly pigmented and can help to achieve any look the wearer is looking for, whether it be bold or understated. This eye makeup is even smudge-proof, meaning the fun can go on all night long without having to make a trip to the restroom to recheck any makeup.  This is one eyeshadow that can definitely be worn with confidence. This eyeshadow is easily applied with eyeshadow shader brushes.

Jolie Creme Eyeshadow Key Features:

  • Made with micro-sheer pigments
  • Dries instantly
  • Easy application
  • Long lasting

Who Should Buy Eye Makeup

Anyone who is looking to change up their beauty routine would surely want to look into purchasing eye makeup. Eye makeup is pretty much an essential when it comes to what is typically found in a cosmetics bag. Eye makeup is a way that one can easily express themselves in a unique and creative way. Whether it is wearing one shade, or layering several of them, eyeshadow is one piece of makeup that is versatile and fun.

If on the lookout for a great gift idea, eye makeup can make a great one. This is especially true if a parent feels that their child is old enough to wear it. An eyeshadow palette can make a wonderful and well thought out gift. Eye makeup is the gift that keeps on giving, especially palettes. They can last quite a while when taken care of properly. Plus, there are so many shades out there to choose from, that one could change up their seasonal look with a palette or two.

Looking for a complete makeup set? Check out our review of the best makeup kits.

Top Pick
Buy Now
Lamora Exposed Eyeshadow Palette

High-quality eyeshadow in beautiful shades.

buy now
$13.95 USD

Important Features To Consider

There are a few factors to take into consideration when it comes to purchasing new eye makeup. Purchasing new makeup should be a fun and empowering decision for everyone. Here are some features to consider when looking to purchase eye makeup.

  • Versatility. Eye makeup should be able to do a variety of different things. One of them is to be versatile, meaning that it should be able to do more than one thing. One should be able to use eye makeup in more than one way. A lot of eye makeup these days can be used not only as eyeshadows but also as highlighters and be able to contour as well (be sure to check out our review of the best contour kits).
  • Ease of application. It should not be a major process to apply eye makeup. Applying makeup should be a fun experience, where one can have fun with the colors and easily achieve the look they are after. There are different tools for different types of eyeshadows. For instance, loose mineral eyeshadow powder can be applied with a brush. Liquid eyeshadow generally comes with its own applicator. Eye makeup should go on smooth and leave no creases behind.
  • Blendability. Eye makeup should be able to blend easily with other colors for a flawless and beautiful look. Colors should complement each other well.
  • Pigmentation. The higher the pigmentation rate in eyeshadows, the better and deeper the color is. Pigments are the loose and fine minerals that are found in eyeshadows. Pigments are typically shimmery but also come in matte as well.
  • Durability. A good eye makeup should stay in place all day long. Trips to the restroom or the closest mirror to check on makeup shouldn’t have to happen. With a durable and waterproof eyeshadow, everything should stay exactly where it was when it was first applied earlier in the day.
  • Variety. For eye makeup palettes, they should offer a variety. There should be an array of colors to choose from. There should also be a mix of mattes, metallics, shine, glitters, etc. With a palette, one should be able to create the look they want with a mixture of colors and finishes.

Frequently Asked Questions

What eye makeup looks best for my shape?

Everyone is unique and different. This rings true when it comes to eye shapes. The different variety of eye shapes that one can have include hooded eyelids, monolids, protruding eyes, deep-set eyes, downturned eyes, upturned eyes, close-set eyes, and wide-set eyes. Once determining your eye shape, you can then figure out which makeup is best for you. For example, with close-set eyes, you can try nude or winter hues. For protruding eyes, a smoky eye works best. Those with hooded eyelids should spread darker shades up and past the crease. To change the appearance of the shape of your eye, eyeliner can work wonders if you know how to use it to create the effect you’re going for. (We’ve reviewed the best eyeliners in a separate post.) You can also use a contour kit to subtly change the appearance of features such as your nose and cheeks to perfect your look.

Why does my eyeshadow crease? How can I make my eyeshadow not crease?

A common issue that those who wear eye makeup face is their eye makeup creasing. Eyeshadow creases tend to happen when excess oil on the eyelid mixes with the eye makeup, causing it to slide around and create a crease. But there is a way to prevent eyeshadow creases. It all starts with a good primer or base. When applied before eyeshadow, a primer will dry and set, allowing your eye makeup to stay put and away from the crease.

How do I choose the right eye makeup color?

There are several determining factors when it comes to choosing the right eye color for yourself. The first one is your eye color. If you have brown eyes, you will want to try to stick to colors like amber, bronze, green and turquoise. For blue eyes, white, grays, light pink and purple are ideal. Green eyes look great with golds and beiges. While purples, greens, and browns make hazel eyes pop. You can also determine the right eye makeup color for you by your hair color and complexion. Ultimately, though, it is entirely up to you what color you like the best.

Why does my eye makeup fade?

Eye makeup fading can be a result of a few things. One, of course, is the quality of the eye makeup. When choosing eye makeup, pay attention to details like pigmentation and how its made. You’ll want to purchase a high-quality eyeshadow that has staying power. Another reason eye makeup will fade is because of excess oil on your eyelids. However, that can be fixed easily by using a primer before applying eyeshadow. The last reason is due to moisture, such as crying or being caught in the rain. Look for waterproof eye makeup, and you can also use a setting spray after your makeup is applied.

Other Eye Makeup We Reviewed

Top Pick
Buy Now
Lamora Exposed Eyeshadow Palette

High-quality eyeshadow in beautiful shades.

buy now
$13.95 USD

We looked at 20 other eye makeups. Though they did not make our 5 best eye makeups, they’re the best of the rest and each is still a great option to add to your cosmetics collection. The information you’ll need to compare each one is included with the listing.

Cream Eye Makeup

Almay Velvet Foil Cream Shadow

Almay Velvet Foil Cream Shadow

Comes in a variety of 12 different colors. This eyeshadow is hypoallergenic and great for those with sensitive skin.

Key Features:

  • Long lasting formula – up to 24 hours
  • Bright, bold colors
  • Smudge, fade, and crease proof

Cost: $7.00

CoverGirl Bombshell Shine Shadow

CoverGirl Bombshell Shine Shadow

A great cream eyeshadow from CoverGirl that adds depth and shimmer. Smooth and easy application.

Key Features:

  • Lasts up to 12 hours
  • Contains reflective pigments
  • Light and airy formula

Cost: $11.00

Revlon ColorStay Crème

Revlon ColorStay Crème

Waterproof cream eyeshadow comes with a built-in brush for application. An array of 12 colors and 4 finishes available.

Key Features:

  • 24-hour longlasting formula
  • Very blendable
  • No crease formula

Cost: $7.00

RMS Beauty Cream Eyeshadow

RMS Beauty Cream Eyeshadow

Created with all-natural food-grade ingredients. Offers a total of 7 different colors.

Key Features:

  • Glossy finish
  • Goes on smooth
  • Subtle and light-reflective

Cost: $28.00

TIGI Longwearing Creme Eyeshadow

TIGI Longwearing Creme Eyeshadow

A cream eyeshadow that is perfect for a day trip or night out. Smooth application.

Key Features:

  • Stays on, even when wet
  • Long-lasting
  • Subtle color

Cost: $16.00

Loose Eye Makeup

Bella Terra Mineral Glitter Eyeshadow

Bella Terra Mineral Glitter Eyeshadow

This mineral eyeshadow adds a bold and shimmery pop to eyes. Features beautiful metallic sheen.

Key Features:

  • 8 stunning colors to choose from
  • Anti-inflammatory and hypoallergenic
  • Weightless feel

Cost: $14.00

Honeybee Gardens Mineral Eyeshadow

Honeybee Gardens Mineral Eyeshadow

Formulated with pure and uncoated mineral pigments. Free of any fragrance.

Key Features:

  • Preservative-free
  • Gluten-free and vegan
  • Shimmery and iridescent

Cost: $9.00

Maybelline Color Tattoo Eye Shadow

Maybelline Color Tattoo Eyeshadow

This loose eyeshadow contains bright and bold pigments. It can last up to 24 hours.

Key Features:

  • Double-dipped pigments
  • Crease-proof
  • Comes in 11 bold color choices

Cost: $9.00

Giselle Cosmetics Mineral Eyeshadow

Giselle Cosmetics Mineral Eyeshadow

This mineral eyeshadow multi-pack comes with 8 beautiful colors. Accentuates eyes and leaves a natural and youthful glow.

Key Features:

  • Won’t clog pores
  • Easy to travel with stackable containers
  • Sweet shimmering color

Cost: $12.00

SHANY Cosmetics Mineral Eyeshadow

SHANY Cosmetics Mineral Eyeshadow

With an incredible array of 40 colors, blending, and mixing and matching will be fun. Extremely pigmented powders assure deep color.

Key Features:

  • Great makeup for theater and cinema actors and actresses
  • Shadows have a slight sparkle
  • Safe for sensitive skin

Cost: $24.00

Liquid Eye Makeup

jane iredale Liquid Eyeshadow

jane iredale Liquid Eyeshadow

A luxurious and smooth formula goes on easy and dries quickly. Does not crease or smear.

Key Features:

  • Choice of 3 lovely colors
  • Hydrates and soothes
  • Can be worn under eyeshadow or on its own

Cost: $18.00

Maybelline Color Tattoo Eye Chrome

Maybelline Color Tattoo Eye Chrome

Amazing metallic colors leave eyelids sparkling. Lasts for up to 24 hours.

Key Features:

  • 10 high-intensity shades
  • Metallic, heavy metal shine
  • Easy application

Cost: $10.00

Mynena Metallic Eyeshadow Liquid

Mynena Metallic Eyeshadow Liquid

Beautifully pigmented glitter eyeshadow goes on smoothly and dries quickly. Stays on all day, no need to reapply.

Key Features:

  • Waterproof
  • One layer, full coverage
  • Vegan

Cost: $5.00

Peripera Sugar Twinkle Liquid

Peripera Sugar Twinkle Liquid

This gorgeous liquid eyeshadow comes in 11 different color choices. Formulated with peach and cherry blossom extracts to keep the skin around eyes moist.

Key Features:

  • Special moisture absorption system keeps eyelids moist, never dry
  • Pearl particles create beautiful shimmer
  • Light formula

Cost: $11.00

stila Shimmer & Glow Liquid Eyeshadow

stila Shimmer & Glow Liquid Eyeshadow

Features high-quality staying power. Gives off a subtle shine for a beautiful effect.

Key Features:

  • Comes in 16 colors and 2 styles
  • Luxurious feel
  • Vivid color that blends well

Cost: $24.00

Stick Eye Makeup

Batter Up Eyeshadow Stick

Batter Up Eyeshadow Stick

Features 8 blendable shades to choose from. Gives off a subtle shimmer when applied.

Key Features:

  • Easy to build on
  • Long lasting
  • Smudge-proof

Cost: $17.00

Beauty For Real Eyeshadow Stick

Beauty For Real Eyeshadow Stick

Easy to apply, goes on just like a cream eyeshadow would. Great to layer and blend with.

Key Features:

  • 24/7 staying power
  • 4 different colors to choose from
  • Sets like a powder

Cost: $18.00

Cargo Swimmable Eye Shadow Stick

Cargo Swimmable Eyeshadow Stick

Beautifully formulated eyeshadow stick glides on smoothly. Lightweight and crease-proof.

Key Features:

  • Waterproof
  • Stays all day
  • 8 beautiful colors to choose from

Cost: $20.00

Mally Beauty Evercolor Shadow Stick

Mally Beauty Evercolor Shadow Stick

Long-lasting and smudge-proof eyeshadow. Blends well with other colors.

Key Features:

  • Crease-proof
  • Transfer-proof
  • All-over coverage

Cost: $25.00


trèStiQue Color & Smudge Shadow Crayon

 trèStiQue Color & Smudge Shadow Crayon

Beautiful creamy and intense pigment colors. Has a built-in smudger on the end.

Key Features:

  • Lasts up to 12 hours
  • Magnetic lid seal
  • Intense colors

Cost: $24.00

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